Bringing to you the world of Patterns
This October, we’re taking the strap game up a notch with 5 new patterned straps that redefine versatility and style, and 2 new tools to further expand on our ethos of strap changing as a lifestyle.
We're launching our take on the classic Sailcloth strap, four new patterns of CTS rubber straps and some new tools, all designed to make strap changing fun and a part of your lifestyle.
No matter your style, there’s a strap to match your personality and elevate your look!
Fabric, rubber and leather - all rolled into one!
Handcrafted Sailcloth
Introducing our take on the Sailcloth strap —handcrafted from FKM rubber with a Sailcloth pattern. We’ve seamlessly blended the classic, rugged aesthetic and feel of Sailcloth, with the durability of FKM rubber, and the craftsmanship of leather. The result is a strap that offers the iconic look of Sailcloth while providing enhanced durability and comfort.
New Pattern CTS Straps!
Bringing to you the world of Patterns
Introducing 4 new patterns to our CTS collection, the Mosaic, Waffle, Tropic & Pilot styles. With each of these patterns bringing a unique look, it's time to have fun pairing them!
Making Strap Changing for everyone
But there’s more than just straps. At Delugs, we're also about that strap changing lifestyle. So alongside these new straps, we’re unveiling two in-house designed tools: the all-new Travel Kit and an updated Bracelet Removal Tool.
Compact in size, packed with features
Travel Kit
We set out to create something small enough to slip into your pocket but packed with all the right tools for watch lovers like you. The result? Our Travel Kit—designed to keep you prepared, whether you’re at home, on the go, or at your next watch meetup.
So, whether you’re swapping straps, giving the crystal a quick clean before taking that wrist shot, or just admiring the finishing in the movement, you’ve got everything you need right there with you.
Compact, Ergonomic and Travel Friendly
Bracelet Removal Tool
Tired of relying on watch shops for a simple removal of a bracelet? Introducing our updated Bracelet Removal Tool, where we undertook the feedback to create a more compact, ergonomic and precise version that we’re extremely proud of.
Our BRT is here to put the power in your hands, making it easier than ever to remove your watch bracelet and switch to different straps—right from the comfort of your home.
Product Improvements & Updates
Here at Delugs we're always looking to improve our products to give our best. We’ve made improvements across the board to our straps, with updates to the CTS Clasp, an all new buckle, and improved crafting on our straps to bring you the very best that Delugs can offer.
New & Improved Handcrafted Leather Straps
We are changing some details on how the straps are constructed, having not made significant changes to the construction of our straps since the early days of Delugs, back in 2020.
Read all about why we did it and what do these changes mean for your strap wearing experience!
Updated CTS Clasp
We’ve updated the clasp on our CTS! Updating the two clasp heads to have a curved profile improves on the fit of the clasp, and provides a cleaner and more cohesive look when wearing the CTS.
Have fun with your pairings!
Our latest launches are all about breaking the pattern of wearing your watch with the usual straps. Here are some pairing ideas the team has came up with, but don't limit yourself to them and have fun playing around!
